In these days, as some people become aware of the serious consequences of the air pollution, they urge that people should not take the private car as their main means of transportation; instead, they should take the public transportation more frequently. The government also advocates the frequent use of public transportation. Meanwhile, the government is making efforts to control the car consumption. However, in this motorized time, some people may find that it is inconvenient without cars. It seems that it is impossible for families in post-industrial societies to live comfortably without a car.
In fact, now, many countries and regions are trying their best to improve the public transportation. For example, Netherlands are making efforts to improve their system of the railway. In peak time there are four trains per hour between the major destinations, and prices are affordable for most people, with discounts for students, elderly and other groups.
Now, more and more people select to take bicycle, which is a good way of exercising and is an environment-friendly way of transporting. Now, many countries and regions have the good public policies for bicyclists, There are bicycle lanes everywhere, and in some places they even have priority over the main roads.
However, with the progress of the technology, the car price become lower than before, with the result that more and more people can afford a car. Of course, the car is efficient, flexible and helpful when doing big shopping or the odd visit to a person living in a place which is hard to reach by public transport. Some people even take the car as a symbol of the social status, so more and more people flock into the car market.
Just realizing people’s attention to the car, some advertising companies create a modern means of advertising: car wrap. They pay the owner of the car for wrapping the ads of products and services on the outside of the car or offer a free car with ads on it. The ads on the car are more likely to be viewed. Car wrap is gaining growing popularity because more and more people join these programs with their desire for a car. And the rise of the oil is another reason.